The Armani Exchange is looking to change their signature logo, which has represented the brand for its 17 years of business. The new logo is looking to embody the brand�s provocative imagery and youthful appeal, launching a stronger symbol it hopes will stand out in various settings, such as storefronts, ads, shopping bags and labels.
![](http://styletraxx.com/images/5.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://cdn.buzznet.com/media/jj1/2009/02/chace-armani/chace-crawford-armani-exchange-opening-01.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://www.keetria.com/wp-content/uploads/2010/04/armani_exchange_logo.jpeg)
Armani Exchange Fashion Styles Wallphotos
![](http://i435.photobucket.com/albums/qq80/husni_baby/armani_exchange.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://images.clubzone.com/company/images/15168.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://mugshots.scrabbyfoo.com/albums/Drool/061004_armani_mail.jpg)
Armani Exchange Fashion Styles Wallphotos
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdKR5u0JcfgOAa6wMQIAh1b_35eONipr8LAvgQfbNBDvnMpqlfNZCGEnOAknzgy1Lh_NGCr_kvlyWmN-FWjyncDD0fzHofTV5QY-MNn_6FZKKdBP3UO6GDtVzXM4C-OzPJLGZn6w7Tocur/s400/A+X+Armani+Exchange+Spring+2009+campaign+photo+Tom+Munro+Stylist+Victoria+Bartlett+Model+Rianne+Ten+Haken+at+Women+Management+New+York+Blog+1)
Armani Exchange Fashion Styles Wallphotos
![](http://www.thequestforit.com/photos/uncategorized/2008/05/22/armani_exchange_invite.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://cdn.buzznet.com/media-cdn/jj1/headlines/2009/02/chace-crawford-armani-exchange-opening.jpg)
Armani Exchange Fashion Styles Wallphotos
![](http://blogue.us/wp-content/uploads/2008/10/1318316416_21a0517322_o.jpg)
Armani Exchange Fashion Styles Wallphotos
Taken from http://fashion-life-styles.blogspot.com/
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